Utility Name

Lana Macrum-Craig

Managing Director Banker

Austin, TX

Biography

Lana Macrum-Craig is a Managing Director and Banker at J.P. Morgan Private Bank in Central Texas, working primarily with families and nonprofits to help them identify and achieve the influence, impact and futures they envision.

One of Lana’s greatest strengths is her ability to listen intently and dig deeply, asking her clients the right questions that get to the heart of their goals and challenges. Once she has a thorough understanding, Lana develops a nuanced financial plan tailored directly to their unique circumstances. These strategies address needs that include estate advice, investing, credit, planned giving and multigenerational wealth management, among others.

With her big heart, warm manner and intense focus, it’s fitting that Lana has a passion for philanthropy. At the Private Bank, she is a natural partner for families, endowments and foundations of many shapes and sizes. In her personal life, her generosity of spirit has led to deep involvement in the community. She is part of the Austin Children’s Shelter (as a founding member of Women of Hope), Big Brothers Big Sisters of Austin, and the Michael B. Finnegan Foundation. She also serves on the board of Hand to Hold.

Lana currently serves on the US Advisory Council for the Private Bank, a cross-disciplinary team that provides long term strategies for major initiatives undertaken by the firm.

Prior to joining J.P. Morgan in 2013, Lana spent 13 years as a Wealth Advisor with Wells Fargo. A Texan through and through, Lana grew up in a small town in northern Texas and earned a B.A. in Economics from The University of Texas at Austin. She and her husband reside in Austin, and they have two children who attended Ole Miss.

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