Investment Strategy

How tech became everything to everyone

When investors are excited about AI, they have bought tech. When they’re worried about inflation, they bought tech. When looking for outperformance, they bought tech. When thinking about sustainability, they bought tech. When they wanted to invest in growth, they bought tech. When they wanted to lean into the Capex cycle, they bought tech. When worried about the world and in need of a company with a cash cushion, they bought tech.

These are just some of the many reasons investors have leaned into tech, even in the face of lofty valuations. The sector has been perceived as the answer to everything and everyone. It’s a must-have portfolio allocation, both a cyclical and defensive trade, and the driver of earnings growth. How did we get here?

Extraordinary earnings

Ahead of the first-quarter earnings season of 2026, the tech sector was expected to contribute nearly half of expected earnings growth. That’s more than triple the estimate for the S&P 500 as a whole. Supported by surging revenue growth, operating profit has surged, outpacing headcount additions, which in turn has fed margin expansion. In short, scale is working in their favor, as the largest technology platforms continue to grow while keeping incremental costs contained.

At the turn of the century, technology stocks were purely a growth trade. The internet was coming, and the world knew it. But earnings lagged the structural shift at play. Cue the dot-com bubble. After the global financial crisis, they became something else: a duration trade. A low interest rate regime and growing liquidity on its balance sheet, thanks to post-COVID issuance at near Treasury-level rates and extraordinary free cash flow, helped build their cash cushion. Cash holdings in the Magnificent 7 stocks—which now make up ~35% of the S&P 500—grew over 300% between 2011 and 2025.

Cash balances have skyrocketed since the financial crisis

Magnificent 7 companies’ cash & short-term investments, quarterly, USD billions

Source: FactSet. Data as of December 2025 for all companies but Nvidia. Nvidia data as of January 2026.

But even with—and perhaps because of—fortress balance sheets, technology stocks remain sensitive to changes in interest rates, as their valuations hinge on cash flows far into the future. They are, after all, still growth stocks. And yet, also a play on changing interest rates.

Durable earnings and cash buffers have made the sector resilient, even if economic conditions weaken. It’s no longer a question of growth or even speedy growth. Quarter by quarter, tech stocks are measured by whether they can beat high investor expectations. In other words, can these A+ students continue to get an A+ on their earnings report cards?

And yet, they remain some of the most volatile stocks in the market. A normal range of movement in either direction for the seven biggest tech stocks is over 60% larger than that of the S&P 500. It’s rare for a single sector to embody so many different aspects at once.

Tech’s industrial era

For all its association with growth and the biggest players benefitting from defensive bids, tech is also deeply cyclical—whether it’s the short boom and bust cycles of semiconductors, ad spend associated with search engines and social media, or subscription-based growth at the whim of business investment.

Now, with the innovation of AI, it’s all about physical infrastructure while already being deeply embedded in the digital ecosystem and a core portfolio allocation.

At the helm of the AI wave, tech companies are driving a surge in capital expenditure—on data centers, chips and energy infrastructure—at a historic scale. This is beginning to resemble older industrial cycles, where growth depends less on asset-light scalability and more on the ability to deploy vast amounts of capital efficiently.

For decades, tech’s appeal has been high capital returns and minimal reinvestment needs. Now, it’s the opposite: pouring billions into physical infrastructure to sustain the next wave of growth.

Hyperscaler capital expenditures are rising rapidly

Calendar year 2026 capex growth rate, %

Source: FactSet. Data as of April 30, 2026. Note: Hyperscalers = Microsoft, Amazon, Google, Meta, and Oracle.

Tech is simultaneously long-duration and cyclical, defensive and high-beta, capital-light and capital-intensive.

Technology, meet fragmentation

The infrastructure build out and growth in the tech sector has become increasingly synonymous with the U.S. economy’s growth prospects. That, in turn, raises questions around supply chain resilience and nearshoring. It’s not enough to source chips and raw materials from around the world in an economically feasible way.

Paying a premium to fund a physical build out on sovereign soil, and supply chains that are both diversified and a shorter distance from the end consumer, is more palatable than ever. As part of the broader deglobalization trend, the clearest example of the shift in technology is the increased imports of advanced technology products from Mexico, at the expense of China’s share.

U.S. reliance shifts from China to Mexico

Advanced Technology Products (ATP) U.S. imports by country, USD billions

Sources: J.P. Morgan Private Bank, U.S. Census Bureau – Advanced Technology Products (ATP) Trade. Note: ATP categories: Biotechnology, Life Sciences, Opto-Electronics, Information & Communications (ICT), Electronics, Flexible Manufacturing, Advanced Materials, Aerospace, Weapons, and Nuclear Technology. Data as of February 24, 2026.
In a variety of macroeconomic regimes, technology has become the market’s default answer—not because it fits neatly into any one category, but because it fits into all of them. That breadth is its strength, and, for now, the sector continues to deliver.

Important Information

This material is for information purposes only, and may inform you of certain products and services offered by private banking businesses, part of JPMorgan Chase & Co. ("JPM"). Products and services described, as well as associated fees, charges and interest rates, are subject to change in accordance with the applicable account agreements and may differ among geographic locations. Not all products and services are offered at all locations.

GENERAL RISKS & CONSIDERATIONS

Any views, strategies or products discussed in this material may not be appropriate for all individuals and are subject to risks. Investors may get back less than they invested, and past performance is not a reliable indicator of future results. Asset allocation/diversification does not guarantee a profit or protect against loss. Nothing in this material should be relied upon in isolation for the purpose of making an investment decision. You are urged to consider carefully whether the services, products, asset classes (e.g. equities, fixed income, alternative investments, commodities, etc.) or strategies discussed are suitable to your needs. You must also consider the objectives, risks, charges, and expenses associated with an investment service, product or strategy prior to making an investment decision. For this and more complete information, including discussion of your goals/situation, contact your J.P. Morgan team.

NON-RELIANCE

Certain information contained in this material is believed to be reliable; however, JPM does not represent or warrant its accuracy, reliability or completeness, or accept any liability for any loss or damage (whether direct or indirect) arising out of the use of all or any part of this material. No representation or warranty should be made with regard to any computations, graphs, tables, diagrams or commentary in this material, which are provided for illustration/reference purposes only. The views, opinions, estimates and strategies expressed in this material constitute our judgment based on current market conditions and are subject to change without notice. JPM assumes no duty to update any information in this material in the event that such information changes. Views, opinions, estimates and strategies expressed herein may differ from those expressed by other areas of JPM, views expressed for other purposes or in other contexts, and this material should not be regarded as a research report. Any projected results and risks are based solely on hypothetical examples cited, and actual results and risks will vary depending on specific circumstances. Forward-looking statements should not be considered as guarantees or predictions of future events.

Nothing in this document shall be construed as giving rise to any duty of care owed to, or advisory relationship with, you or any third party. Nothing in this document shall be regarded as an offer, solicitation, recommendation or advice (whether financial, accounting, legal, tax or other) given by J.P. Morgan and/or its officers or employees, irrespective of whether or not such communication was given at your request. J.P. Morgan and its affiliates and employees do not provide tax, legal or accounting advice. You should consult your own tax, legal and accounting advisors before engaging in any financial transactions.

Please read the Legal Disclaimer for J.P. Morgan Private Bank regional affiliates and other important information in conjunction with these pages.

From inflation worries to volatility spikes to the artificial intelligence buildout, investors keep leaning on tech. Earnings influence is becoming harder to ignore.

you may also like

Apr 24, 2026
Why are stocks at record highs with no Iran resolution?

Experience the full possibility of your wealth

We can help you navigate a complex financial landscape. Reach out today to learn how.

Contact us

LEARN MORE About Our Firm and Investment Professionals Through FINRA BrokerCheck

 

To learn more about J.P. Morgan’s investment business, including our accounts, products and services, as well as our relationship with you, please review our J.P. Morgan Securities LLC Form CRS and Guide to Investment Services and Brokerage Products

 

JPMorgan Chase Bank, N.A. and its affiliates (collectively "JPMCB") offer investment products, which may include bank-managed accounts and custody, as part of its trust and fiduciary services. Other investment products and services, such as brokerage and advisory accounts, are offered through J.P. Morgan Securities LLC ("JPMS"), a member of FINRA and SIPC. Insurance products are made available through Chase Insurance Agency, Inc. (CIA), a licensed insurance agency, doing business as Chase Insurance Agency Services, Inc. in Florida. JPMCB, JPMS and CIA are affiliated companies under the common control of JPMorgan Chase & Co. Products not available in all states.

 

Please read the Legal Disclaimer for J.P. Morgan Private Bank regional affiliates and other important information in conjunction with these pages.

INVESTMENT AND INSURANCE PRODUCTS ARE: • NOT FDIC INSURED • NOT INSURED BY ANY FEDERAL GOVERNMENT AGENCY • NOT A DEPOSIT OR OTHER OBLIGATION OF, OR GUARANTEED BY, JPMORGAN CHASE BANK, N.A. OR ANY OF ITS AFFILIATES • SUBJECT TO INVESTMENT RISKS, INCLUDING POSSIBLE LOSS OF THE PRINCIPAL AMOUNT INVESTED

Bank deposit products, such as checking, savings and bank lending and related services are offered by JPMorgan Chase Bank, N.A. Member FDIC.

Not a commitment to lend. All extensions of credit are subject to credit approval.

Equal Housing Lender Logo