Goals-based planning

How to turn today’s volatile markets to your advantage

In turbulent markets, it’s normal to feel concern and a higher level of anxiety. While the driving factors are beyond your control, focusing on what you can control may reveal unexpected opportunities. Yes, volatility has returned after a tranquil couple of years, prompting many people to feel worried and defensive, but we also consider it a favorable time for being proactive in your planning.

That’s because depreciated assets can be strategically leveraged for financial and estate planning purposes.

We’ve gathered a few insights from our teams on why this may be the time to implement wealth transfer techniques. Some of these approaches use market declines to potentially lower taxes and enhance the legacy you leave for your heirs, while staying focused on your long-term goals.

The three strategies here constitute a small sampling, not a comprehensive list. We hope they’re a reminder that while markets today are difficult, they create opportunities to review, rethink and realign, so your assets are set up to support your life’s highest priorities.

Seize the day to gift in a down market

When markets decline, you can gift (transfer wealth) with unusual efficiency. Lower asset values mean you can pass on more to your heirs (assuming a rebound), while potentially reducing your estate’s tax burden. That’s strategic, and now may be the appropriate moment. 
Gifting depressed assets

When you gift securities at lower values, you effectively transfer more future appreciation out of your estate, lowering your estate’s tax burden. For example, a gift of an asset recently worth $1 million that has declined to $860,000 could appreciate outside your estate, benefiting your heirs without incurring additional estate taxes.

“Gifting on the dips” allows you to maximize the value you transfer while using less of your lifetime gift exclusion, currently $13.99 million for 2025.1 (Just be sure not to gift assets whose cost is less than their current fair market value. In those cases, it’s generally best to sell the asset, realize the loss and gift the proceeds.)

Maximizing the opportunity before sunset
Now is particularly a good time to gift because the 2025 lifetime gift exclusion is set to decrease significantly in 2026, unless Congress acts. With the potential sunset of favorable tax laws in January 2026, this might be the last calendar year to take full advantage of the current exclusions and transfer more wealth tax-free.
Considerations and risks
While thoughtful lifetime gifting can reduce your taxable estate and preserve wealth for future generations, ensure you have sufficient resources to fund your lifestyle. And it’s always advisable to align your gifting strategy with your long-term goals and family dynamics.

Two trust types may be very appropriate 

In today’s volatile markets, wealth transfer strategies can be particularly advantageous. Two types of irrevocable trusts—the grantor retained annuity trust (GRAT) and the spousal lifetime access trust (SLAT)—present ways to embed tax-efficient planning into your wealth management plan.

Here’s how:

Grantor retained annuity trust

A GRAT allows you to transfer an asset’s future appreciation to beneficiaries with minimal gift tax implications. We think it’s a strategic move during market downturns, as gifting assets at lower values may provide for a much higher wealth transfer opportunity when markets rebound.

GRATs are especially effective with “beaten up” (significantly undervalued) assets that are likely to offer high appreciation potential. Any appreciation beyond the IRS Section 7520 hurdle rate2 (5.0% for April 2025) would pass to beneficiaries income- and gift-tax-free. This can be particularly beneficial if you anticipate a market rebound.

Over the life of a GRAT, in most cases no more than five years, the grantor (the one who gives) receives annual payments. Typically, the present value of those payments—which is computed using the 7520 rate—equals the amount gifted to the GRAT. In those situations, the value of the gift from grantor to the GRAT’s beneficiaries is zero. Any assets remaining after these payments are made pass to your beneficiaries tax-free. 

Spousal lifetime access trust

As with the GRAT, it helps to gift assets likely to appreciate to a SLAT. The SLAT also minimizes future estate tax consequences. Typically, a mix of higher-returning equities are used to maximize future appreciation potential.

For 2025, you can gift up to $13.99 million into a SLAT without paying gift tax. Acting during market volatility could be extremely timely (as noted, this exclusion is scheduled to be cut in roughly half as of January 1, 2026). 

A SLAT provides flexibility by allowing distributions to a spouse, and then from the spouse to the grantor, but distributions from a SLAT should only be taken as a last resort.3

Consider a traditional-to-Roth IRA conversion

In the current financial climate, converting a traditional IRA into a Roth IRA could be a strategic decision, especially if you have surplus capital and a long-term investment horizon. Converting during market dips allows you to reduce the tax impact, and benefit from tax-free growth as the market rebounds, once assets are in the Roth IRA.
Other benefits of a Roth conversion

While the conversion is taxable,4 future growth (on a market rebound) and future distributions would be tax-free. That could be a significant benefit to your heirs and possibly to you, depending on personal circumstances.

Consider a conversion if it’s likely you won’t need your traditional IRA for personal consumption, and if you have assets outside the IRA to cover conversion taxes.5 (Be mindful of state taxes, as they can affect the overall tax burden.6)

Converting is particularly appropriate if you anticipate being in a higher tax bracket in the future and/or if you do not intend your IRA for charity. With the top ordinary income tax bracket7 set to increase in 2026, now is a good time to evaluate your options with a tax advisor.

Roth IRAs do not require minimum distributions, as traditional IRAs do,8 making them ideal for those with a longer time horizon. Roth conversion could be especially beneficial in the event your heirs face higher tax rates.

Other considerations

Tax efficiency is maximized if you are able to pay the taxes due on conversion from a source other than the assets in the IRA itself. Conversions can’t be undone: Once a traditional IRA is converted to a Roth, that conversion cannot be reversed. Ensure you’re confident in your decision by consulting with tax advisors and modeling potential outcomes.

By the way, a Roth conversion need not be all or nothing. You can convert in stages. 

Also bear in mind…

We are also discussing many other ideas with clients. They include:

  • Moving asset location to enhance balance sheet efficiency
  • Exercising and holding stock options if you are still bullish on the stock
  • Tax-loss harvesting, which can slice tax bills by using capital losses to maximum advantage

Market declines offer the chance to rethink your asset mix and plans, and to tap these and many other smart planning techniques. Take it step by step and prioritize what works for you—making sure any decision is aligned with your long-term goals.

…And don’t forget your personal wealth plan 

All of these decisions should be anchored in your financial journey with a customized plan for your wealth. Our proprietary process crafts a bespoke plan for today and a framework for the future, adapting as your life evolves (tapping our Long-Term Capital Market Assumptions, which are 10-to-15-year forecasts for over 200 asset classes that can help, and guide, strategic portfolio decisions). 

Leveraging our analytics, a wealth plan allows clients to pre-experience strategic allocation comparisons, stress test different spending levels and explore gifting opportunities, all while keeping short-, intermediate- and long-term goals in focus.

And today’s market volatility makes it an appropriate time.

We can help

Connect with your J.P. Morgan team to explore these strategies and tailor them to your goals. With nearly 200 years of fiduciary expertise and over 400 trust professionals worldwide, we’re here to assist with trust administration and financial modeling. Contact us to leverage our strengths and resources for your wealth planning—especially valuable in moments like these.

1For 2025, the lifetime gift exclusion—how much you can give away during your lifetime without having to pay federal gift taxes—is $13.99 million per person. The exclusion and exemption amounts are $10 million in 2010 dollars, indexed to inflation. In 2026, these amounts are scheduled to fall to $5 million in 2010 dollars, indexed to inflation (which was applicable law prior to 2018).

2The hurdle rate is the rate above which total return is needed to make the strategy worthwhile. Its underlying reference is the 7520 rate, which is related to a minimum interest rate that must be charged for transactions between related parties to avoid any characterization as a gift.

3It should be a last resort since assets in a SLAT are outside of the grantor’s estate (along with all its future appreciation), and bringing it back inside would, from a purely economic point of view, be self-defeating estate planning.

4The person converting is likely to owe ordinary income tax on the amount they convert, in the year they do it—as the converted funds are added on to gross income that tax year.

5Tax efficiency is maximized if you are able to pay the taxes due on conversion from a source other than the assets in the IRA itself.

6And beware the aggregation rule: If you have both pre-tax and post-tax dollars in your IRAs, the Internal Revenue Service treats them as one for tax purposes, which could result in higher taxes than expected when converting. The aggregation rule discourages converting only non-deductible portions of IRAs.

7“Ordinary” income refers to earnings such as wages and interest. For 2025, the top marginal ordinary rate is 37%. Under current law, that rate is scheduled to increase to 39.6% on January 1, 2026.

8Your intended non-spousal beneficiaries generally must take their distributions more or less within 10 years of your death.


Important Information


This material is for informational purposes only, and may inform you of certain products and services offered by private banking businesses, part of JPMorgan Chase & Co. (“JPM”). Products and services described, as well as associated fees, charges and interest rates, are subject to change in accordance with the applicable account agreements and may differ among geographic locations. Not all products and services are offered at all locations. Please read all Important Information.

General Risks & Considerations

Any views, strategies or products discussed in this material may not be appropriate for all individuals and are subject to risks. Investors may get back less than they invested, and past performance is not a reliable indicator of future results. Asset allocation/diversification does not guarantee a profit or protect against loss. Nothing in this material should be relied upon in isolation for the purpose of making an investment decision. You are urged to consider carefully whether the services, products, asset classes (e.g., equities, fixed income, alternative investments, commodities, etc.) or strategies discussed are suitable to your needs. You must also consider the objectives, risks, charges, and expenses associated with an investment service, product or strategy prior to making an investment decision. For this and more complete information, including discussion of your goals/situation, contact your J.P. Morgan team.

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Certain information contained in this material is believed to be reliable; however, JPM does not represent or warrant its accuracy, reliability or completeness, or accept any liability for any loss or damage (whether direct or indirect) arising out of the use of all or any part of this material. No representation or warranty should be made with regard to any computations, graphs, tables, diagrams or commentary in this material, which are provided for illustration/reference purposes only. The views, opinions, estimates and strategies expressed in this material constitute our judgment based on current market conditions and are subject to change without notice. JPM assumes no duty to update any information in this material in the event that such information changes. Views, opinions, estimates and strategies expressed herein may differ from those expressed by other areas of JPM, views expressed for other purposes or in other contexts, and this material should not be regarded as a research report. Any projected results and risks are based solely on hypothetical examples cited, and actual results and risks will vary depending on specific circumstances. Forward-looking statements should not be considered as guarantees or predictions of future events.

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Market fluctuations bring opportunities, so make the most of your depreciated assets. Here are several strategies to capitalize on down markets.

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