Outlook 2025

Building on Strength

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After the past year’s market gains, you’re in a position of strength. But do you have the flexibility to make the most of investing in 2025? Here are our top ideas—25 for ’25—and an exploration of the key themes that we believe will drive markets in the coming year:

Easing global policy

It’s a tricky balance to strike: Help boost economic growth—but don’t reignite inflation. Global central banks look like they can find that balance—and will continue normalizing policy rates to support growth. The easing cycle could impact everything from sports investing to asset allocation. Among the questions we consider: Should investors follow past falling rate playbooks and buy cyclical assets such as emerging markets? Will dealmaking rebound?

Accelerating capital investment

Policymakers are focused on bolstering growth, profit-flush companies have money to spend, and three powerful trends require enormous capital infusions: artificial intelligence (AI), power and energy, and security. Will robotics and automation become part of daily life? What sector is most exposed to AI disruption?

Understanding election impacts 

The November U.S. election is behind us. Markets are cheering deregulation, but what is the trajectory for sovereign debt and deficits across the global economy? What do election results around the world tell us about the power of anti-establishment movements? 

Renewing portfolio resilience

You’re feeling good about your market gains, and why not? But to protect the recent surge in household wealth and manage increased macroeconomic volatility, investors need resilient portfolios. This could mean a greater focus on income, uncorrelated returns and strategies that provide downside protection without foregoing potential returns.

Evolving investment landscapes

Investment innovation sometimes comes in waves; 2025 will be a year of innovation, we believe, as the industry explores new frontiers. While these opportunities may not become a core part of your portfolio, you may find small but meaningful additions to your holdings.

Global Perspectives

Not all AI profit is American: Unlocking Europe’s growth potential

Innovative and profitable European industrial companies are primed to benefit from increasing capital investment in four key areas: the AI value chain, infrastructure, aerospace and defense.

How to find opportunities in emerging markets

Economic growth doesn’t always equate to returns in emerging markets. India, Indonesia, Taiwan and Mexico stand out as the most promising emerging market hunting grounds for equity investors. 

Politics and monetary policy: A cautionary tale

Latin American central banks quickly controlled post-COVID inflation. Political pressures now threaten that legacy. This is a lesson for policymakers—and investors—everywhere.

2025 Outlook Webcast

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Watch our exclusive webcast to dive deeper into the insights from our Outlook 2025: Building on strength, where our team discusses strategies to capitalize on easing global policies, accelerating capital investments, and more of the investment landscape for a prosperous 2025.

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Outlooks and past performance are no guarantee of future results. It is not possible to invest directly in an index. Please refer to “Definition of Indices and Terms” for important information. All companies referenced are shown for illustrative purposes only, and are not intended as a recommendation or endorsement by J.P. Morgan in this context.

All market and economic data as of October 2024 and sourced from Bloomberg Finance L.P. and FactSet unless otherwise stated.
 

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For illustrative purposes only. Estimates, forecasts and comparisons are as of the dates stated in the material.


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